The Patient Experience Project (PEP), an EVERSANA™ agency, has announced the addition of Elizabeth Stauffer as the director of strategic planning. In her new role, she oversees the development of marketing, brand, and communications strategies for PEP’s biopharmaceutical clients.
Stauffer brings 18 years of marketing, strategy, and launch experience to PEP. She has focused her entire career on various stages of the product development process, from clinical trial development through product launch and maintenance. She has worked across several disease states, including neurology, infectious disease, cardiology, gastroenterology, pulmonology, and orphan diseases.
“Elizabeth’s experience in pharmaceutical marketing and product management is invaluable to our agency as we continue to expand our client base and business with our partners in EVERSANA,” said Kristin Phillips, managing director, strategy and PEPpartners. “Her focus will be on helping our clients achieve their goals with innovative, patient-centric strategies while also identifying opportunities to enhance the patient experience.”
Before joining PEP, Stauffer spent several years at AbbVie in product management, focused on launch, marketing, and sales force strategy. She was also a strategy consultant for Accenture, specializing in pharmaceutical and biotech new product launch and acceleration. Her career has also included time working in the nonprofit sector, focused on physician satisfaction initiatives and new product development at the American Medical Association.
Stauffer received a bachelor’s degree from Northwestern University in Evanston, Illinois, and an MBA from the Wharton School of the University of Pennsylvania in Philadelphia.
About the Patient Experience Project
PEP, an EVERSANA agency, is a full-service, patient-centric communications firm serving the healthcare, pharmaceutical, and biotechnology industries. PEP has offices in Saratoga Springs, New York, and Chicago, Illinois. PEP’s nationally recognized approach centers around collaboration with the foremost disease experts—patients themselves—to co-create authentic programs and content for patients, caregivers, and healthcare professionals. Learn more about career opportunities at The-PEP.com.
EVERSANA is the leading independent provider of global services to the life science industry. The company’s integrated solutions are rooted in the patient experience and span all stages of the product lifecycle to deliver long-term, sustainable value for patients, prescribers, channel partners, and payers. The company serves more than 500 organizations, including innovative start-ups and established pharmaceutical companies, to advance life science services for a healthier world. To learn more about EVERSANA, visit eversana.com or connect through LinkedIn and Twitter.