Paul Ivsin has joined the Patient Experience Project (PEP) as the managing director of clinical trial strategy and patient recruitment.
In this position, Ivsin oversees PEPtrials, the agency’s clinical trial recruitment and retention service, providing strategic oversight and day-to-day management of these efforts.
Ivsin has more than 15 years of experience in pharmaceutical clinical trial recruitment, patient engagement, and analytics. Most recently he was an independent consultant for medical advertising agencies, including PEP. Previously, he worked at IMS Health, a global information and technology services company, where he led new product development for clinical recruitment as well as feasibility data products and services. Earlier in his career, Ivsin cofounded CMJ Solutions, Inc, a company that provided online database solutions for clinical trial enrollment tracking and campaign performance measurement.
“As PEPtrials took off, bringing Paul on full-time was a natural extension of our work together,” explained PEP President and Founder Dan Bobear. “Paul is a smart, experienced strategist who shares PEP’s unwavering focus on the patient. We are excited to have his leadership as we bring our commitment to patient-centric programs to clinical trial recruitment.”
Ivsin is the author of several articles and blogs about clinical trials. His work has been published in such trade publications as Applied Clinical Trials, Clinical Informatics News, and Eye for Pharma.
PEPtrials is a clinical trial strategy and patient recruitment service that is bringing PEP’s mission “to design and deliver the best patient experience” into trial recruitment and retention. PEPtrials aims to transform clinical trial design and enrollment through empathetic patient engagement, authentic patient collaboration, and sustained patient relationships. Learn more at PEPtrials.com.
About the Patient Experience Project
PEP is a full-service, patient-centric communications firm serving the healthcare, pharmaceutical, and biotechnology industries. PEP’s unique, nationally recognized approach centers around the collaboration of the foremost disease experts—patients themselves—to co-create authentic programs and content for patients, caregivers, and healthcare professionals. PEP has been recognized as one of America’s fastest-growing private companies in 2017 by Inc. 5000, and honored as a “Best Places to Work” company by the Albany Business Review. Learn more about career opportunities