Dan Bobear

A natural leader.

Dan cofounded the Patient Experience Project in 2012 with a mission to design and deliver the best patient experience. He draws on 25 years of experience in developing strategic solutions for the pharmaceutical/biotech sector that span platforms, channels, audiences, and lifecycle challenges. A recognized industry leader, Dan has helped to build global pharmaceutical brands in his leadership positions at some of the industry’s most prominent marketing agencies. Known for his authentic and results-oriented leadership style, Dan has led both large and small teams of marketing and communications professionals to help achieve success.

At the Patient Experience Project, Dan collaborates with his internal team and with clients to ensure that patient-focused insights drive brand strategy and shape programs that fundamentally change what it means—and how it feels—to talk about healthcare.